29A – Venture Concept No. 2

1)

Opportunity

I started working during summer B of my freshman year and it grew to be my favorite hobby because it helped me take some stress off of school. It also made me feel better and healthier. However, the two gyms during the spring and fall semesters are always packed. Due to it being packed, it is hard for me to use any equipment at all. This left me bitter and sad. I could not get a good workout at the gym and I would sometimes leave early just because I grew annoyed that I could not use any of the equipment. I felt like I wasted my time and I could be doing other activities. One day I was walking across the street and I realized that I can solve my problems with going to the gym. I will make an application that will show the live feeds of both the Student Recreational Center and the Southwest Recreational Center. I told many people with it and they all told me that it was a genius idea. They told I should contact the University of Florida in order to get permission. I knew around that time that this was the million dollar idea that happens once in a lifetime.

Innovation

I planned to create a gym application that integrates with cloud technology. All you would is an account that is easy to set up. In the gym application, I plan to have the live feeds of both the Student Recreational Center and the Southwest Recreational Center. The gym application will also feature a gym journal where you can write down your repetitions and weights you used so can keep track. You can also write as many workout programs in the application as you want. The best part of the application is that it will feature many workout guides with videos and long descriptions on how to perform the workout to the best efficiency. The gym application will also feature a food tracking journal. In the food tracking journal, you can plan what you ate, as well as count your macros and micros. Using Apple's new health software, the application will allow people to keep track of their heart rate as well. The gym application will be free to download and use because I want people to download it. If I did not make it free, it would not survive in the market due to the competition. There are just so many gym applications on the market and many of them cost money. If I made it free, people would be incentivized to get my application because it is free and does not cost money. I will a lot of money from sponsorships. I will be talking to a lot of famous gym personalities like Arnold Schwarzenegger. There will also be a few ads on the application. An ad every hour on the application. While talking to my accountant, there are around 52 thousand students at UF. My statisticians informed me that at least 30 thousand students will download my application. Each ad view by a student is 5 dollars. So I will be making at least 260 thousand dollars a day if people open the app at least once a day.

Venture Concept

My gym application will solve the problem of when to go to the gym because people will be able to look at the live feeds of either the Student Recreational Center or the Southwest Recreational Center and look to see if it is crowded or not. They can then decide for themselves if they want to go to the gym or not. I have a hunch that many people will download this as many people have this problem.

2) The feedback I received was all supporting and very nice. One of the comments said he would be much more motivated to download my app if it was affiliated with Arnold Schwarzenegger. 

3) Based on the feedback, I did not make any major changes since there seems to be nothing wrong with my venture concept no. 1. 

4)